Tobacco Taxation Campaigns (Increased Taxation & Policy changes)
We advocate for effective tobacco taxation.Raising taxes on tobacco is the most effective policy to reduce tobacco use. It is also the most cost-effective. We advocate for increased tobacco taxes on all tobacco products in such a way that effectively increase prices thereby reducing affordability and creating an impact on consumption. We generate and use evidence in support of our tax policy recommendations.Taxes need to be increased regularly to correct for inflation and consumer purchasing power. Tobacco taxes are generally well accepted by the public and raise government revenues.
Allocating tax revenues for tobacco control and other important health and social programmes further increases their popularity.Despite worldwide recognition of the importance of tax increases to curb tobacco use, evidence shows that since the early 2000s cigarettes in developing countries in Africa have become more affordable. Evidence also shows that prices and taxes of tobacco products are still low and there is ample room for increase.
In addition, the more than 170 Parties to the WHO Framework Convention on Tobacco Control have an obligation under Article 6 of the treaty to implement tax and price policies "so as to contribute to the health objectives aimed at reducing tobacco consumption". Tobacco taxes are probably the most easily accepted form of taxation, even among the poor, because most people understand that tobacco is harmful. They are also most effective in reducing consumption among youths and the poor.
Unfortunately, taxes and prices have not increased enough, mainly because of inefficiency of existing tax systems in a number of countries. Many countries either have a complicated tax structure or a weak tax administration. Addressing those will help use the tobacco taxation measure to its full strength, leading to effective increases in prices, reduction in consumption and reduction in the tobacco-related burden of disease and death.